Hire the person who has sat on every side of the publishing table.

Paperbacks & Pixels publishes books for authors who mean business: professional production, honest marketing, and full ownership that stays with you. Every engagement is scoped on a call, because the right scope depends on the book.

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Why authors hire Julie


Julie Trelstad has worked nearly every seat in book publishing. She acquired books as an editor at Wiley, Reader's Digest, Taunton Press, and Sterling. She ran her own press. She spent five years inside a literary agency, and worked both Publishers Marketplace and the global distributor StreetLib. For the past ten years she has been an independent publishing consultant.

Literary agents and traditional publishers send her their authors, among them Jacquelyn Mitchard, whose debut was Oprah's first book club pick, and the New York Times bestseller who writes as John Twelve Hawks. When the people inside the industry need someone they trust with their own clients, this is where they send them.

She trained as an architect before she ever edited a book, which is why every P&P engagement runs like a well-managed building project: a real plan first, milestones you approve, and no surprises in the final walkthrough.

P&P is deliberately small. There is no intake bot and no sales team. Julie reads every inquiry personally, and she takes on a limited number of clients at a time, because white-glove work requires real attention.

Two things that never change

You keep full ownership. Always.

Every client publishes under the imprint of their choosing: ours, a partner's, or one built for you. You control the rights, the timeline, and the margin. Nothing about working with P&P puts a claim on your book.

You leave knowing how your marketing works.

A published book with no marketing strategy is an expensive business card. Every engagement ends with you understanding your strategy, your distribution setup, and what to manage going forward. The vocabulary stays with you long after the project closes.

Strategy

Start here if you want a written plan before you commit to a production budget.


Navigator

A strategy engagement that ends with a written plan you keep.

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Publishing Packages

Done-for-you book production and publishing. Pick the package that fits where your manuscript is and how much of the launch you want handled.


Publish Ready

We produce the book. You handle the marketing.

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Foundation

We produce and distribute the book. You run launch week, with the kit in hand.

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Signature

The entire publishing project, handled: production, launch, direct sales, and the first ninety days.

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Custom Project

For ghostwriting, hybrid scopes, illustrated children's books, and projects that don't fit a standard package.

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Add-Ons

Bolt-ons for any Publishing Package: editorial layers, managed launches, and audiobook production.


Developmental Editing

A structural read for the manuscript that isn't quite there yet.

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Launch Buddy — Basic

We run launch week alongside you.

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Launch Buddy — With Direct Sales

Launch the book and build the direct-sales channel in the same engagement.

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Audiobook Production

Narration, production, and distribution for the audiobook edition.

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Continuation

Continued strategic support for authors who have already worked with P&P. The retainer is offered only as continuation.


Retainer

A thinking partner for graduates of Foundation, Signature, or Custom Project.

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How it starts


Every engagement begins the same way: you get in touch, Julie reads your note personally, and you schedule a call. On the call you talk about your book, where it stands, and what it needs. You leave knowing your options and roughly what each path involves, whatever you decide to do next.

The call costs nothing, and there is no script waiting on the other end of it. If P&P is the wrong fit for your project, Julie will say so and point you toward a better one.

Not ready for a call yet?

The Professional Publishing Checklist

Everything your book needs before it goes to print: formatting, metadata, distribution setup, and the details most authors miss. Free, and a good way to see how P&P thinks.

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Ready to talk about your book?

You might have a finished manuscript or an idea on a napkin. Either way, the right first step is a conversation.

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