Publish like a pro.

I help authors position their books boldly, build platforms that work, and create publishing practices that last.

This work is grounded in long experience inside publishing. It's candid, practical, and designed to reduce confusion.

How I work with authors

Through coaching, teaching, and consulting, I can help serious authors make smart publishing decisions, build sustainable systems, and move their books forward without wasted effort.

I work with

  • Authors with a published book or a manuscript nearing completion

  • Experts and founders building a book for their business

  • Multi-book authors and micro-publishers who want consistency and clarity

  • Authors tired of scattered, reactive marketing

Not sure where to start?

Begin with the Manuscript & Publishing Review. It’s the most efficient way to get clear guidance and determine the right next step.

If you’re unsure about fit, you’re welcome to reach out before booking.

Services Overview

  • Ready, set, write

  • Roadmapping

    A deep strategy engagement that results in a clear 12–18 month publishing and platform plan, with priorities, sequencing, and budget guidance.

    Best if you want fewer wrong turns and a grounded path forward.

    From $2,400

  • The Author’s Studio

    An ongoing working environment where authors install the core systems that support reader growth, book sales, and long-term progress.

    Best if you want steady support and structure without chasing tactics.

    $2,000 per quarter

  • Fractional Publisher

    Hands-on publishing leadership for authors and book-based businesses that need experienced oversight across development, production, and launch.

    We explore any publishing path or goal.

    This is a selective, retainer-based engagement.

    From $5,000 per month

Meet Julie Trelstad

With 30+ years guiding authors and publishers—from NYC publishing houses to indie innovators—Julie helps changemaking authors cut through the noise and build visibility that lasts.

Former Director of Digital Rights at Writers House, NYC acquisitions editor at John Wiley & Sons, and now Head of US Publishing at Amlet.AI.

“Working with me means you skip the guesswork and build systems that make writing and marketing feel creative again.”

Read Julie's Story

Real Author Results

“I finally know what kind of author I am—and who my readers are.” — Marcia Heath


“Now my marketing feels creative, not draining.” — Cynthia Abulafia


“I don’t dread newsletters anymore.” — Megan Preston Meyer