Build a Book-based Business that Lasts
For entrepreneurs who wrote a book to create real-world change. We help you turn your ideas into a steady reader-driven system that grows your influence and income without social media churn or burnout.
The publishing world is shifting fast.
AI, algorithms, and reader habits are changing how books find their audiences. Most authors try to market harder. The ones who thrive build smarter with systems designed to sustain momentum long after launch.
At Paperbacks & Pixels, we help you turn your book into a foundation for lasting impact and growth, not another marketing chore.
Two Clear Paths
For Authors & Entrepreneurs
Find clarity and confidence in how you reach the readers and clients who need your message most.
→ Learn a proven system for audience growth and book sales that aligns with your energy and goals.
For Publishers &
Creative Teams
Lead responsibly through the AI era.
→ Track, register, and ethically license creative works with Amlet.AI, the industry’s open AI registry.
Meet Julie Trelstad
With 30+ years guiding authors and publishers—from NYC publishing houses to indie innovators—Julie helps changemaking authors cut through the noise and build visibility that lasts.
Former Director of Digital Rights, NYC acquisitions editor, and now Head of US Publishing at Amlet.AI.
“Working with me means you skip the guesswork and build systems that make writing and marketing feel creative again.”
Real Author Results
“I finally know what kind of author I am—and who my readers are.” — Marcia Heath
“Now my marketing feels creative, not draining.” — Cynthia Abulafia
“I don’t dread newsletters anymore.” — Megan Preston Meyer
